MI
Mohd. Idrees
FounderStarted the cart in 2007 and still makes the 4 AM mandi run himself, six days a week.
Idrees Fruits began as a single hand-cart outside the Deolali Police Station. The idea was simple and it has not changed since: buy from the mandi at dawn, sell it the same day, and never sell a customer a fruit you would not take home yourself.
Today the shop stocks more than forty varieties — from Ratnagiri Alphonso in April to Sitaphal in November — but the routine is the same. We leave for the Nashik mandi before sunrise, choose crate by crate, and refuse anything that has been sitting. What does not sell by night is given away, not stored.
We do not print rates on this website, because rates change every single morning. Send us a message on WhatsApp and we will tell you the honest price of the day.
Slowly, and entirely out of our own pocket. No investors, no loans, no franchise.
Bananas, oranges and whatever the mandi had that morning. Sold out by evening or given away.
A single shutter, a weighing scale and a crate stand. The same location we are in today.
Kiwi, dragon fruit, avocado, mangosteen. Deolali asked for them, so we found a way to stock them.
WhatsApp orders, home delivery across Deolali Camp, and the same 4 AM mandi run that started it all.
Most of us have been here longer than the shutter has. If you shop here often, you already know these faces.
Started the cart in 2007 and still makes the 4 AM mandi run himself, six days a week.
Knows every regular by name and remembers exactly how ripe you like your mangoes.
Rejects more crates than he accepts. If it reaches our counter, it passed him first.
Peels, cuts and packs to order — pineapple, jackfruit, tender coconut, all done for you.
Covers Deolali Camp, Bhagur and Lam Road. Usually at your door within the hour.
The voice on the other side of your WhatsApp order. Replies faster than you expect.
Anyone can stack a counter. The hard part is refusing the crate that would still sell — and doing that every single morning, for eighteen years.